How many business meeting do you attend every week?

I’m sure at least a few.

But are meetings largely a waste of time? Indeed, there are times when they might seem that way.

But if you have to attend meetings, use them to your best advantage.

In fact meetings are great places to get your ‘personal brand’ out there.  And they are great places to network and build relationships.

But they can also be places to destroy your image and for your rivals to take pot-shotsat you.

Accordingly I have listed 13 thing to remember that will assist you in presenting yourself in the best possible way in business meetings:

  1. Arrive 10 minutes early.This highlights your impeccability and gives the impression of expectancy and aliveness.
  2. Choose the top of the tableif you are leading the meeting. If the table is round choose the place facing the door. This gives  you command of the room.
  3. If is is your boss’ meeting, sit to her right – the right-hand-man concept. This creates the impression of being 2nd in command. This is especially important if you are2nd in command. Do not surrender this seat (and your power) to anyone else!
  4. Always greet senior executives first.It is gracious and proper and they usually expect it. Do not expect them to greet you. – be bold and step up with confidence to take their hand. Don’t kid yourself – there is a pecking order so play the game!
  5. Make yourself look ready and preparedby laying out your papers and accessories is a sharp and orderly fashion. Ensure your note pad is clean and neat and not dog-eared and scruffy.
  6. If the meeting is a Board or similar meeting, dress humbly but with dignity. Bring you best pen, wear cuff links and ensure that your shoes are clean and polished. A pristine pair of shoes goes a long way. A good belt is also a great accessory – leave the belt that has tell-tale signs of the growth of your girth at home. As far as shirts are concerned, Pringle or Polo will never let you down. Trennery and Cape Union Mart are tacky and Woolworths and J-Crew are a no-no. Leave the Dunhill, Boss and Lecoste to the bigger dogs. You can get away with a mediocre suit by dumping your jacket as soon as possible. For the women, similar ideas apply.
  7. Always be aware of your posture and body language. Meetings can get rough and you don’t want to give your game away by melting into your chair or letting the corner of your mouth droop to the floor.
  8. Say little and listen a lot.When you do say something be sure of your facts. Do not make assumptions. Beware of falling into the trap of desperately trying to cover up your perceived lack of participation by making driven statements. You will look stupid! Rather, sit with a firm posture and a pouted mouth. Look mysterious as though you are holding onto something that no-one else knows – it works every time!
  9. If you ask a difficult question to which you receive an unsatisfactory answer, ask for clarity and instruct the minute taker to include it in matters arising for the next meeting. You can do this gently but firmly. This will instil your authority.
  10. If you are asked an argumentative question by a rival colleague,try and field it by saying that you will get back to him straight after the meeting. This answer is a crisp and professional response and should avoid any further niggling.
  11. Treat all members with courtesy and respect.It will give you power. Avoid showing anger and stay away from being embarrassingly critical of others. Couch your responses in an engaging way rather than being confrontational. For example if the Marketing Director says that your numbers are rubbish rather say you will double check and revert back. Usually he is throwing out a red herring so don’t play his game.
  12. At the tea breaks get on with your networking.Remember it is not what you know nor is it who you know – it’s who knows you. Make sure you make yourself known to the people around you who matter.
  13. When doing a presentation keep your slides simple and your numbers in R’000.Colour is always good and including pictures is an added bonus. Before you start your presentation, have a printed copy handed out, preferably with space to make notes.

And here is the confirmation that you are probably not going to like – there is a game playing out. You either play by the rules or you will get repeatedly ‘yellow carded’. You cannot play cricket when everyone else is playing soccer!

Learn to play the game – when you learn the rules, life becomes decidedly more amusing. 

To find out more, contact us at or SMS `Clive directly on 072-280-6878.